Guest blogging is becoming more and more common as both parties benefit from someone guest posting. If you are not sure what guest blogging is, it is when someone contacts another blog and asks if they can write content for them in exchange for a link back to their site.
So if you do allow people to guest blog on your blog, here are a few things that you must make clear.
Who will own the content?
You must make it clear to the guest blogger who will own the content. This depends on your copyright status of your blog and other various factors. Just make sure you let the guest blogger know who will own their work, and what other people can possibly do with it.
Does the content have to be unique?
To have good SEO, content on your blog needs to be unique. So if you want unique content on your blog, you must state to the guest blogger that what they upload to your blog cannot be from another source on the internet, or be published elsewhere.
What are the rules on editing?
You must also be clear on the rules of editing their post. It is recommended that as a condition for guest blogging, you are allowed to edit what they have written. This can be spelling, grammar, links, or paragraphs you don’t want to appear on your blog. Make sure you edit within reason. Don’t remove all their links, or they will take their content somewhere else. But remember, you deserve to have final say what get’s published on your website.
What are the rules on links?
You must be clear on the number of links and the types of links that are permitted to use. Do you permit the use of affiliate links? How many links are they allowed to have in their post? Do you use the “NoFollow” attribute? The guest blogger must be aware of your stance on these rules of yours.
The rules of what you can do with the post?
It is also a good idea to tell the guest blogger what you can possible do with their post. Things can include:
- Editing their post
- Removing/deleting their post
- Moving their post
This is important as it is unfair to the person who writes the post if you remove because you can. If you want this power, then make sure you make them aware of it.
Post acceptance
You must also tell the guest blogger that you get final say whether or not their post will be published on your site. Unless it is an open community blog where anyone can post what they want.
We would like to know what your experience of guest blogging has been like. Do you accept guest posts on your blog? Have you guest posted on other blogs? Please share your experience.
It is simple to see that you are passionate about your writing. Great job!
Thanks Inga, I am passionate about it